Play with Cristiano Ronaldo's eyebrows in new Nike Tech Book

The world is becoming a lot more dangerous, with shopping as easy as tapping an iPhone screen. There will undoubtedly be a lot of this happening with Nike's new Tech Book, a live, interactive lookbook app that supports the brand's popular Sportswear Tech Fleece Aeroloft and Sneakerboots collections

Mashable got the first exclusive look at the interactive experience, which allows shoppers to buy and ship items before they launch. We found that there were a couple of cool features, like tilting left or right to see what the shoes could look like in both darkness and in light. Others were the 360-degree experience, where users could see what the products look like from each angle, which comes in handy when you don't have the physical shoe in front of you Read more...