An Interest In:
Web News this Week
- April 23, 2024
- April 22, 2024
- April 21, 2024
- April 20, 2024
- April 19, 2024
- April 18, 2024
- April 17, 2024
October 1, 2015 02:00 pm
Original Link: http://rss.slashdot.org/~r/Slashdot/slashdot/~3/GS-as-EFUgA/the-real-cost-of-mobile-ads
The Real Cost of Mobile Ads
New submitter cvdwl writes: A New York Times (mildly paywalled) article and associated analysis discuss the consumer cost of mobile ads, assuming a US$0.01/MB data plan. The article provides one of the only estimates I've seen of the the real cost in time and money (and time is money) of mobile advertising. Ethics of ad-blockers aside, this highlights the hidden costs of data-heavy (often lazy and poorly developed) web-design. In a nutshell, the worst sites took 10-30s load 10-20MB, costing $0.15-0.40, over 4G due to a blizzard of video, heavy images, and occasionally just massive scripts. The best sites had high content to ad ratios, typically loading 1-3MB of content and >500kB of advertising.Read more of this story at Slashdot.
Original Link: http://rss.slashdot.org/~r/Slashdot/slashdot/~3/GS-as-EFUgA/the-real-cost-of-mobile-ads
Share this article:
Tweet
View Full Article
Slashdot
Slashdot was originally created in September of 1997 by Rob "CmdrTaco" Malda. Today it is owned by Geeknet, Inc..More About this Source Visit Slashdot