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August 17, 2015 04:05 pm GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/9-Xu65anRkQ/
Twitters MoPub Sees Big Growth In Native Ads
Twitter-owned mobile ad exchange MoPub is releasing some new numbers about the growth of native advertising.Native advertising is a fuzzy term, but it usually refers to ads that have been customized to resemble editorial or user content. MoPub allows publishers to create their own custom native ads, and although it’s been saying that the format is growing, it’s offered scant details. Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/9-Xu65anRkQ/
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