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August 4, 2015 01:00 pm GMT
Apparently, telecom operators are sitting on a huge amount of unique customer data that could provide much-needed revenue by being packaged up and sold to mobile advertisers and content providers to help them better target users. Or so says Zeotap, a startup that provides technology to enable telcos and marketers to unlock this potential treasure trove of user data. Read More
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/Uh47liHwT5U/
Berlins Zeotap Raises $6.4M To Let Telcos Sell Customer Data To Mobile Advertisers
Apparently, telecom operators are sitting on a huge amount of unique customer data that could provide much-needed revenue by being packaged up and sold to mobile advertisers and content providers to help them better target users. Or so says Zeotap, a startup that provides technology to enable telcos and marketers to unlock this potential treasure trove of user data. Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/Uh47liHwT5U/
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