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July 23, 2015 04:00 pm GMT
Twitter is announcing a straightforward way for advertisers to join in the social media conversation around major events.Not that the service has lacked ads around, say, the Super Bowl. But Ameet Ranadive, the company’s senior director of revenue products, said that until now, buying those ads has been a “very manual” process, with advertisers piecing together the right… Read More
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/w8-J2vFkicE/
Twitter Makes It Easier To Target Ads Around Big Events
Twitter is announcing a straightforward way for advertisers to join in the social media conversation around major events.Not that the service has lacked ads around, say, the Super Bowl. But Ameet Ranadive, the company’s senior director of revenue products, said that until now, buying those ads has been a “very manual” process, with advertisers piecing together the right… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/w8-J2vFkicE/
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