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June 2, 2015 12:00 am

Netflix Is Experimenting With Advertising

derekmead writes: Netflix is experimenting with pre-roll and post-roll advertisements for some of its users. For now, it's just pitching it's own original programming. However, many are concerned that they plan to serve third-party ads, but the company says they have no plans to do so. They told Mashable in a statement: "We are not planning to test or implement third-party advertising on the Netflix service. For some time, we've teased Netflix originals with short trailers after a member finishes watching a show. Some members in a limited test now are seeing teases before a show begins. We test hundreds of potential improvements to the service every year. Many never extend beyond that."

Read more of this story at Slashdot.


Original Link: http://rss.slashdot.org/~r/Slashdot/slashdot/~3/BV81RO-dCPs/netflix-is-experimenting-with-advertising

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