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May 27, 2015 07:27 pm GMT
Twitter is hoping to help marketers better understand their Twitter audience by adding a tool that will give them deeper user behavior around organic tweets. The audience insights dashboard tool adds some similar insights as the Facebook advertising platform with aggregate information on user demographics, interests, and purchasing behavior as well as what television shows users watch and… Read More
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/wSGfsHSI34A/
Twitter Is Giving Advertisers More User Data In The Hope That They Spend More
Twitter is hoping to help marketers better understand their Twitter audience by adding a tool that will give them deeper user behavior around organic tweets. The audience insights dashboard tool adds some similar insights as the Facebook advertising platform with aggregate information on user demographics, interests, and purchasing behavior as well as what television shows users watch and… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/wSGfsHSI34A/
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