The Power of Expanding Your Network by One

For the past five years, Mashable has united the globe for a celebration of Social Media Day, when we celebrate the ways social media has changed and enriched our world

Five years ago, everyone's social followings were probably much smaller, with fewer connections across those networks. So this year, we're taking a moment to recognize that a single connection is just as valuable as 1,000. We're calling this global experiment #1Connection

The #1Connection movement aims to build global bonds across the web. We’re encouraging our more than 16 million social media followers to expand their networks by one in order to strengthen the worldwide social media community. Think of it as pen pals for the digital age. Read more...