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June 11, 2014 06:06 pm GMT

Anti-Redskins Ad Gets TV Debut During NBA Finals Game 3

Redskins-helmet

An ad calling on the Washington Redskins to change its team name aired during halftime of the NBA finals game between the San Antonio Spurs and the Miami Heat on Tuesday night.

The Yocha Dehe Wintun Nation, a Native American tribe based out of California's Capay Valley, sponsored the ad's live television debut. It premiered online January 7, several weeks before the Super Bowl.

See also: Washington NFL Team Fails to Defend Its Name in Hashtag Debacle

Several websites promoted the ad heavily when it debuted, arguing that the NFL would not air it at the Super Bowl because of its message. However, aside from the enormous amounts of cash the tribe would have had to shell out to win a Super Bowl spot, the NFL's advertising policy bans activism ads Read more...

More about Ads, Football, Nba Finals, Business, and Advertising

Original Link: http://feeds.mashable.com/~r/Mashable/~3/LFG-jLHH6Jc/

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