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May 30, 2014 05:30 pm GMT
Original Link: http://feeds.mashable.com/~r/Mashable/~3/yZ4UdzqpF6g/
Mario Kart 8 Content Pack Adds Mercedes-Benz SUV
In what has got to be one of the strangest franchise crossovers we’ve ever seen, a forthcoming DLC (downloadable content) pack for Mario Kart 8 will allow gamers to hop behind the wheel of a Mercedes-Benz.
Nintendo’s Mario Kart 8 is released in Japan today—as is the new Mercedes-Benz GLA SUV convertible. To celebrate this fortuitous coincidence the two companies have teamed up to produce the in-game “GLA Kart," which will be available to download in Japan this summer.
This isn’t the first time Nintendo has utilised product placement in their games: Eurogamer.net reports that Pikmon 2 contained multiple discoverable licensed items, including Duracell batteries, whilst “Wave Race 64 featured Kawasaki jet skis.” Read more...
More about Gaming, Japan, Nintendo, Downloadable Content, and AdvertisingOriginal Link: http://feeds.mashable.com/~r/Mashable/~3/yZ4UdzqpF6g/
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