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May 20, 2014 08:01 pm GMT

Shutterstock Now Offering Music for Licensing

Music-shutterstock.jpg

Shutterstock, the stock photography firm, is branching out into music.

The New York-based company introduced Shutterstock Music on Tuesday, which lets companies pick background music for videos, commercials and podcasts, among other uses. The company's site lets you select music by genre, mood and tempo. Prices start at $49 for a standard license (broadcast audience cap: 1 million) to $419 (unlimited audience). The site now offers 60,000 tracks, thanks to a deal with Rumblefish, a music licensing warehouse.

See also: Sly and the Family Stone's 'Everyday People' Reimagined With Stock Footage

Wyatt Jenkins, VP of product for Shutterstock, says an established business already exists for linking deep-pocketed advertisers with well known artists' work (like the Rolling Stones catalog, for example). The small- to mid-size market is comparatively underserved Read more...

More about Advertising, Music, Business, and Shutterstock

Original Link: http://feeds.mashable.com/~r/Mashable/~3/oKm8KKVbIKQ/

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