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May 1, 2014 02:13 am GMT
Oracle today announced the launch of the Oracle Marketing Cloud, a platform that combines technology from a number of the company's acquisitions, including Eloqua, Compendium, Responsys, and BlueKai. As suggested by that list, the Marketing Cloud will cover a pretty broad swath of capabilities, allowing customers to run marketing campaigns (and manage data related to those campaigns) on web,… Read More
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/G7j3AXeLI6o/
Oracle Announces Its Cross-Platform Marketing Cloud
Oracle today announced the launch of the Oracle Marketing Cloud, a platform that combines technology from a number of the company's acquisitions, including Eloqua, Compendium, Responsys, and BlueKai. As suggested by that list, the Marketing Cloud will cover a pretty broad swath of capabilities, allowing customers to run marketing campaigns (and manage data related to those campaigns) on web,… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/G7j3AXeLI6o/
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