How to Ask Your Network for a Favor

There's a reason people say "it's all about who you know" when it comes to your career: Networking really has its perks. Whether they're giving you a job recommendation, introducing you to a potential client or just giving some valuable career advice, your professional contacts can make all the difference in helping you achieve your goals. But favors don't come for free — if you want someone to help you out, you need to build up your social capital first.

What is social capital? This sociological concept treats interpersonal connections as an asset, such as property or education. Like other types of assets, your professional network can be valuable to you, but if you want to cash in on that value, you need to put in the work. Lisa Carver, managing director of The Execu|Search Group recruitment firm, said the key to cultivating social capital is building strong, genuine relationships with your contacts. Read more...