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April 22, 2014 07:44 pm GMT
Google is announcing today its plans to offer app install ads on mobile search and YouTube, following moves made by other tech industry companies, including Facebook and more recently Yahoo and Twitter. Google says that businesses looking to promote these app installs across the AdMob network will be able to target consumers based on data Google already has on file, like what apps they use, how… Read More
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/2ngUEKGaRwQ/
Google To Offer Mobile App Install Ads In Search And YouTube; Expands App Deep Linking To AdWords
Google is announcing today its plans to offer app install ads on mobile search and YouTube, following moves made by other tech industry companies, including Facebook and more recently Yahoo and Twitter. Google says that businesses looking to promote these app installs across the AdMob network will be able to target consumers based on data Google already has on file, like what apps they use, how… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/2ngUEKGaRwQ/
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