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April 22, 2014 05:28 pm GMT
Original Link: http://feeds.mashable.com/~r/Mashable/~3/CDDdz6dA1gs/
Apple Marks Earth Day by Trolling Samsung in Newspaper Ad
Apple usually refrains from attacking its rivals in ads these days, but the company has made an exception for Earth Day.
A full-page ad in some newspapers on Tuesday invited competitors to copy its sustainability strategy the way they mimic the brand's designs:
Apple ad on back cover of this morning's Metro: 'There are some ideas we want every company to copy'pic.twitter.com/RNbgBNtjHZ
— David McClelland (@DavidMcClelland) April 22, 2014
Apple also overhauled its website for Earth Day with a similar image:
More about Advertising, Apple, Earth Day, Business, and MarketingOriginal Link: http://feeds.mashable.com/~r/Mashable/~3/CDDdz6dA1gs/
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