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Poof! Speakers Disappear at Bang & Olufsen's Concept Store
If Admiral Ackbar had anything to say about Bang & Olufsen's new concept store in Midtown Manhattan, it would be, "It's a trap!"
See also: Apple to Open First Store in Turkey
That's because the high-end audio-visual company has designed its store as a lure. In the window are the shiny, seemingly affordable products from the company's sister brand, B&O PlayHeadphones, wireless speakers and earbuds are prominent ... and beckoning.
But that's just stage one. Once an interested passerby enters, Bang & Olufsen snares them with the second zone: a wall where beautiful high-end speakers appear out of nowhere. Individual sections of the wall revolve to beautifully reveal models, such as the BeoLab 18 and BeoLab 17, and — thanks toWi-Fi — with no wires in sight. Read more...
More about Retail, Luxury, Speakers, Luxury Brands, and TechOriginal Link: http://feeds.mashable.com/~r/Mashable/~3/2SA25H5yGL4/
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