Yelpulus Rift Parody Puts More Virtual in Your Reality

Facebook's acquisition of Oculus Rift represents a commitment to the future of virtual reality and Yelp refuses to be left behind.

On Friday, the business review site announced the launch of Yelpulus Rift, bridging the gap between virtual reality and reality reality

Yelpulus Rift improves on the company's Monocle program, which featured augmented reality complete with Yelp reviews. Now, no matter where you look, Yelp can help bring out the details you might be missing.

Well played, Yelp. Your move, Facebook.

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