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March 21, 2014 06:09 pm GMT

Oculus Rift Used to Simulate a Trip to the...Supermarket?

Oculus.jpg

Using the virtual reality headset Oculus Rift, you can experience the world of Game of Thrones, games like Portal 2 and even Jerry's apartment from Seinfeld. But how about using this immersive technology to simulate a trip to the supermarket?

Not very exciting you say? Well, you've never tried a Tesco in VR

See also: Taco Bell's Latest Marketing Innovation: Feature Phones

In the video above, two consumers get a virtual tour of a Tesco. Sitting immobile with an Oculus strapped to their head, the user gets to troll the aisles, get a glimpse at the fruit selection and Pele soccer balls and see what's on sale. After that, they enter an arena to see what it's like to kick it like Pele Read more...

More about Business, Marketing, Tesco, and Oculus Rift

Original Link: http://feeds.mashable.com/~r/Mashable/~3/LY4RhI3yH80/

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