Zac Efron, Seth Rogen to Join Facebook Live at SXSW

Everything is bigger in Texas, and Facebook is taking that mantra to heart, partnering with some celebrities for the upcoming SXSW music and entertainment festival in Austin, Texas, next month

Facebook announced on Wednesday it will host a Facebook Live event during the festival with the stars and director of Universal's upcoming comedy Neighbors. That means Zac Efron and Seth Rogan, alongside the film's director Nicholas Stoller, will be on hand to answer questions in front of a live audience on March 8

It's the first Facebook Live event the company has hosted since a Q&A moderated by Mashable with the cast of The Hunger Games: Catching Fire at Facebook's California headquarters in November. A host for the event at SXSW has not yet been announced, although the company is close to finalizing one, according to a spokesperson Read more...