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February 20, 2014 08:15 pm GMT

Finland Makes Reindeer Glow in the Dark to Avoid Car Crashes

Reindeer2

Look out for Rudolf the reflective reindeer.

In an effort to cut down on reindeer deaths, a Finnish organization is testing the effectiveness of a reflective spray that will make the animals more visible to drivers, according to the Finnish Broadcasting Company.

See also: 15 Animals That Look Like Baked Goods

Some regions of Finland remain dark for long periods of time during the winter when roads are particularly icy, making it difficult for motorists to notice the creatures.

"Reindeer graze free in nature and are quite often hit by cars," Anne Ollila, head of the Reindeer Herders' Association, told Mashable. "We want to find solutions to avoid this." Read more...

More about Finland, Animal, World, Lifestyle, and Reindeer

Original Link: http://feeds.mashable.com/~r/Mashable/~3/GzEbY8BXSCk/

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