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February 4, 2014 04:41 pm GMT

Future Ad Labs Turns CAPTCHAs Into Mini-Games (And Ad Revenue)

PlayCaptchaWe all hate CAPTCHAs, right? Those pesky additions to web forms that try to determine if you are a human and not a computer bot with nefarious intentions. A necessary evil to fight spam and other attacks, perhaps, but conversely also bad for business, dramatically increasing bounce rates and e-commerce shopping basket abandonment.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/pyd6wrO_vXI/

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