January 29, 2014 02:30 am GMT
Original Link: http://feeds.mashable.com/~r/Mashable/~3/eViSZrad3JY/
Why Scarlett Johansson's Ad Was Banned From the Super Bowl
Cheap shot, SodaStream
The do-it-yourself soda maker takes a direct tackle against Coke and Pepsi in its latest ad featuring spokesperson Scarlett Johansson. But the ad won't be seen by anyone during this year's Super Bowl broadcast — and it's not because ScarJo gets too sexy in it. (Nothing to see here, folks.)
Fox allegedly killed the ad because it was "afraid of Coke and Pepsi," SodaStream CEO Daniel Birnbaum told USA Today
“What are they afraid of?” Birnbaum asked. “Which advertiser in America doesn’t mention a competitor? This is the kind of stuff that happens in China. I’m disappointed as an American.” Read more...
More about Viral Videos, Ads, Pepsi, Coke, and SuperbowlOriginal Link: http://feeds.mashable.com/~r/Mashable/~3/eViSZrad3JY/
Share this article:
Tweet
View Full Article
Mashable
Mashable is the top source for news in social and digital media, technology and web culture.More About this Source Visit Mashable