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January 16, 2014 09:39 pm GMT
Providence, R.I.-basedTeespring, a Y Combinator-backed startup that allows anyone to outsource the production and distribution costs involved with selling their own custom T-shirts, has raised $20 million in new funding in a round entirely led by Andreessen Horowitz. The funding, which closed around a month ago, will also see the firm’s Lars Dalgaard joining Teespring’s board. First launched in 2012 by Brown grads WalkerWilliams and Evan Stites-Clayton, the idea for Teespring originally came about after Williams tried to save a local bar from shutting down by selling a “save the bar” custom T-shirt. He threw together a website to help with the effort, and soon became inundated with emails from other organizations who asked if he could build something like that for them, too. Recalls Williams, “I didn’t know entirely what it was at that time, or why it was that people were emailing me, but now I understand,” he says. “It’s about this evolution of e-commerce – to eliminate all of those barriers to entry that have kept people away from bringing their ideas to life.” That core idea is still embodied by Teespring today, he adds. The company aims to offer a so-called “frictionless” selling experience by handling things like production, distribution and customer service. “Our goal is to boil down selling to its most basic elements: great ideas and the people who will support them,” Williams says. Currently, Teespring is used by those who want to create and sell their own t-shirts or other apparel (like hoodies, for example) which the company’s network of screen printers then produces. Teespring works with just a small handful of U.S.-based printers, Williams notes, including those that are also used by brands whose apparel is sold by larger retailers today. “We want people to have the exact same quality as a Nike or a Reebok,” he explains. Longer-term, the company’s vision is to allow anyone to create their own brand using Teespring – including products that will eventually extend well beyond apparel. It’s an idea that’s about flipping e-commerce on its head essentially. Instead of having products produced that end up as overstock sold at discount or in outlets, Teespring lets customers create a shirt, then crowdfund its way to production by setting a goal (similar to a site like Kickstarter), which would be the minimum number needed to get the items printed. Today, there are hundreds of entrepreneurs using the
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/sWZab-ZeRmQ/
Andreessen Horowitz Invests $20M In Custom Apparel Platform Teespring
Providence, R.I.-basedTeespring, a Y Combinator-backed startup that allows anyone to outsource the production and distribution costs involved with selling their own custom T-shirts, has raised $20 million in new funding in a round entirely led by Andreessen Horowitz. The funding, which closed around a month ago, will also see the firm’s Lars Dalgaard joining Teespring’s board. First launched in 2012 by Brown grads WalkerWilliams and Evan Stites-Clayton, the idea for Teespring originally came about after Williams tried to save a local bar from shutting down by selling a “save the bar” custom T-shirt. He threw together a website to help with the effort, and soon became inundated with emails from other organizations who asked if he could build something like that for them, too. Recalls Williams, “I didn’t know entirely what it was at that time, or why it was that people were emailing me, but now I understand,” he says. “It’s about this evolution of e-commerce – to eliminate all of those barriers to entry that have kept people away from bringing their ideas to life.” That core idea is still embodied by Teespring today, he adds. The company aims to offer a so-called “frictionless” selling experience by handling things like production, distribution and customer service. “Our goal is to boil down selling to its most basic elements: great ideas and the people who will support them,” Williams says. Currently, Teespring is used by those who want to create and sell their own t-shirts or other apparel (like hoodies, for example) which the company’s network of screen printers then produces. Teespring works with just a small handful of U.S.-based printers, Williams notes, including those that are also used by brands whose apparel is sold by larger retailers today. “We want people to have the exact same quality as a Nike or a Reebok,” he explains. Longer-term, the company’s vision is to allow anyone to create their own brand using Teespring – including products that will eventually extend well beyond apparel. It’s an idea that’s about flipping e-commerce on its head essentially. Instead of having products produced that end up as overstock sold at discount or in outlets, Teespring lets customers create a shirt, then crowdfund its way to production by setting a goal (similar to a site like Kickstarter), which would be the minimum number needed to get the items printed. Today, there are hundreds of entrepreneurs using theOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/sWZab-ZeRmQ/
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