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December 23, 2013 04:00 am GMT

The Crowdfunders Dilemma

Image (1) super_friends.jpg for post 368454My crowdfunding campaign is fully funded now and I'm preparing metrics and other measurements to help us both understand some best practices for crowdfunding. But, until then, I wanted to comment a bit on the problems facing crowdfunders when it comes to marketing and sales. I'm a writer and it's almost as if I'm naturally averse to self-promotion. That is exactly the wrong way to be. It's fortunate that our own Jim Altucher just posted a great checklist for folks who are trying to sell so I won't have to go into much of the how-to. Instead I'll address the conflicting problems facing shy crowdfunders who may find themselves at the precipice of self-promotion.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/IuBjgQ79lqY/

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