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December 20, 2013 08:17 am GMT

Freemium Is the Most Profitable Pricing Strategy for Apps

Apple-iphone-5c-18

If you're looking to make money on an app of your own, your best bet is a freemium model. In seven of the Apple App Store's 10 largest categories, the majority of revenue comes from in-app purchases in free apps

But there are a couple of exceptions: Just 22% of revenue earned by navigation apps and 29% of revenue from productivity apps purchased between January and November 2013 were via freemium models.

See also: 10 Best Apps for Navigating a New City

Statista's chart, below, breaks down the revenue of each of the App Store's 10 primary categories, between freemium apps with in-app purchases, paid apps and paid apps with in-app purchases Read more...

More about Apple, Freemium, App Store, Tech, and Apps Software

Original Link: http://feeds.mashable.com/~r/Mashable/~3/bGMhn_xCCwQ/

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