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7 Tips for Improving Your Ecommerce Strategy
As customers increasingly turn to the Internet and smartphones for purchasing decisions, economies are seeing brick and mortar evolve into "click and order," and ecommerce become intertwined with m-commerce
More and more businesses are expanding online — from grocery stores to "beer grams," almost any product or service is available via the click of a button or the swipe of a finger. What's more, studies show [PDF] online customers are exceedingly loyal — perhaps even more so than customers who shop in-store.
For businesses breaking into the ecommerce space, the process can be a bit of a whirlwind. Ecommerce presents countless opportunities for retailers and brands, so businesses seeking to take advantage of the benefits must also address some tough decisions — site design, mobile and social media strategies, customer service and product pricing, to name a few. Read more...
More about Marketing, Ecommerce, Business, Small Business, and StartupsOriginal Link: http://feeds.mashable.com/~r/Mashable/~3/tLRlRMKc-gI/
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