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December 18, 2013 06:24 am GMT

Facebook Acquires SportStream in Real-Time Content Push

Broncofansgetty

Facebook has acquired social startup SportStream, the company announced in a blog post Tuesday.

Backed by business magnate Paul Allen and launched in June 2012, SportStream aggregates social chatter and updates in a personalized social feed for sports fans. With this acquisition, the social-network giant may also be planning to compete with Twitter as a source of real-time information and conversation around major events.

See also: Why Did Paul Allen Bet $3.5 Million on SportStream?

"SportStream’s demonstrated track record of surfacing interesting and engaging content, along with their deep understanding of our products, means that we will be able to build a better experience for the people who use Facebook, and for our partners who depend on us for real-time insights," Justin Osofsky, Facebook's vice-president of media partnerships and global operations, wrote in the company's blog post. Read more...

More about Facebook, Startups, Entertainment, and Sports

Original Link: http://feeds.mashable.com/~r/Mashable/~3/R0iqj1nIkAo/

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