Throw an Eco-Friendly Party With Sustainable Supplies

The concept of a carbon footprint is simple — our lifestyles affect the planet on which we live. The sustainability movement simply asks that we leave the world a better place than we found it — and it seems like the right thing to do, because it's hard. Convenience is king, and we don't like to give up our plastic bags and water bottles.

But the heart of the sustainability movement is not about being dry, boring and self-righteousEmily Doubilet, founder of Susty Party, considers creativity to be at the center

In making sustainability fun, Susty Party most notably has made it colorfulMashable spoke with Doubilet to learn more about launching a product line in the ecommerce era and the ins and outs of how social media can drive brand awareness. Read more...