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December 5, 2013 07:13 am GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/lkhOq2tkXbU/
Second Screen TV Startup Wywy Raises $7M For International Growth
Wywy, a German company promising to help monetize TV activity on mobile devices, is announcing that it has raised $7 million in Series B funding.According to the wywy website, the company's history goes back to 2001, with video and audio detection technology, but it only launched its second screen products last year. Those products include multi-screen ad synchronization, so that mobile and tablet users see online advertising that corresponds to the commercial they're seeing on TV; real-time TV campaign tracking; and content sync technology for second screen apps.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/lkhOq2tkXbU/
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