Thanksgiving Brawl: Boston Market vs. Your Kitchen

There are two kinds of people on Thanksgiving: overachievers who brine their turkeys according to some fussy Martha Stewart recipe that involves juniper berries and still find time to hang fall-colored wreaths around the house. Then there are those who wake up in a cold sweat at the thought of touching the stove.

Beneath the veil of nouveau American foodie-ism, there are more fearful-of-Thanksgiving-preparation types than you’d imagine. It’s one of the reasons the holiday is repeatedly the busiest day of the year for rotisserie-chicken-and-more Boston Market, which sells turkey year-round and whole birds on Thanksgiving. The chain has stayed open on the holiday every year since 1999, and Chief Executive Officer George Michel expects this Thursday to be the busiest one so far. Read more...