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November 25, 2013 04:50 pm GMT
On the heels of Turntable.fm shutting down its recorded music listening rooms to focus on live events, Oslo-based rival Soundrop is doubling down on the social listening model. Today, it is launching an app on Deezer -- a streaming music rival to Spotify -- which will let users on Spotify and those on Deezer come together in virtual rooms ('tens of thousands' created so far) to consume music simultaneously, and extend Soundrop's scale as a marketing platform for the artists, labels and brands with whom it works. At the same time, Soundrop's co-founder Inge Sandvik is stepping down as CEO, replaced by Jrn Haans, Soundrop's chief revenue office and a former exec from Warner Music.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/CdtRBQq6Ow8/
Once A Turntable Rival, Popular Spotify App Soundrop Launches On Deezer As Co-Founder Steps Down As CEO
On the heels of Turntable.fm shutting down its recorded music listening rooms to focus on live events, Oslo-based rival Soundrop is doubling down on the social listening model. Today, it is launching an app on Deezer -- a streaming music rival to Spotify -- which will let users on Spotify and those on Deezer come together in virtual rooms ('tens of thousands' created so far) to consume music simultaneously, and extend Soundrop's scale as a marketing platform for the artists, labels and brands with whom it works. At the same time, Soundrop's co-founder Inge Sandvik is stepping down as CEO, replaced by Jrn Haans, Soundrop's chief revenue office and a former exec from Warner Music.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/CdtRBQq6Ow8/
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