This Gray Sludge Could Change Food Forever

The video above is a parody, but the product featured is real. Special thanks to celeb chef and star of Travel Channel's Bizarre Foods, Andrew Zimmern, for making a cameo in our video. Check out the show and follow Andrew on social media.

It's not an April Fool's Day joke. It's not a celebrity diet. It's not a marketing hoax related to the 1973 dystopian sci-fi film Soylent Green (spoiler)

Soylent is a real product that raised $1 million in a crowdfunding campaign and is now funded by well-known VCs, including Andreessen Horowitz and Lerer Ventures. It was created by Rob Rhinehart, who studied computer science and electrical engineering before leaving college to participate in Y Combinator with a previous startup Read more...