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October 31, 2013 05:06 pm GMT
And so it begins. Twitter, now firmly on the road to IPO, has equally firmly turned its attention to monetisation -- which means it's turning on new features that are designed, first and foremost, with advertisers in mind. And with the goal of attracting a more mainstream user-base. Exhibit A: in-stream photo and video previews on the Twitter web client and Android and iOS apps.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/M6g6tBcUVOQ/
Twitter Forcing Media Previews On Web Client Users Is Not Cool - But Feels Inevitable As It Preps IPO
And so it begins. Twitter, now firmly on the road to IPO, has equally firmly turned its attention to monetisation -- which means it's turning on new features that are designed, first and foremost, with advertisers in mind. And with the goal of attracting a more mainstream user-base. Exhibit A: in-stream photo and video previews on the Twitter web client and Android and iOS apps.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/M6g6tBcUVOQ/
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