Nikon Releases Cryptic Teaser for New DSLR Camera

A man stands in an open field, a soft breeze rustling long strands of green grass around him. He gazes out at the landscape.

Though that scene might seem like a perfect opener for a gritty, independent film or a self-reflective novel, it's actually the beginning of Nikon's new teaser ad. Viewers watch a mysterious man, clad in a beige trench coat, as he adjusts something unseen with a couple of clicks. Right when he lifts what we know to be a camera to his face, the scene changes back to him in the midst of the gloomy landscape

That teaser doesn't show the camera but it includes a very important sound that excited many camera fiends online — the distinct click of an old-school shutter. That small clue paired with one line of dialogue at the end — "It's in my hands again" — seem to hint that Nikon will release a retro-styled DSLR camera Read more...