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October 24, 2013 02:29 am GMT
Original Link: http://feeds.mashable.com/~r/Mashable/~3/8LMFB2wGhcI/
How to Pitch Yourself as an Expert to the Media
A friend of mine recently called and said she was about to draft a pitch promoting herself as a food expert to several broadcast outlets. She asked if I would take a look once she was done. Several days later, her email popped up. The subject? “This feels so weird.”
You don’t need to be a PR expert to know that it’s much easier to tout a product than it is to tout yourself. But if you’re just getting your company, business or blog up and running, you likely don’t have the resources to recruit a full-time PR person or agency support. Which leaves the PRing — along with most other things — to you. Read more...
More about Media, Public Relations, Pr, Media Expert, and ExpertsOriginal Link: http://feeds.mashable.com/~r/Mashable/~3/8LMFB2wGhcI/
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