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October 24, 2013 08:17 pm GMT

Cameleon Software Gets Acquired For $33M By PROS, A Big Data Solutions Company

cameleonCameleonSoftware, apubliclytraded company on the Paris Boursethat automates price quotes, has been acquired for $33 million in an all-cash transaction by PROS, a holding company that specializes in big data software companies.The deal has the approval of Cameleon’s largest shareholders and now faces the process of regulatory approval. Cameleon is in the increasinglycompetitiveconfigure per quote (CPQ) market. Its technologystreamlines a sales person’s quote-to-order process thatintegrates Salesforce, SAP, Oracle and Microsoft. It is available as a SaaS platform and for installation in the enterprise. PROS provides solutions, mostly in the sales cycle, that helps customers use data more effectively. Its offerings are designed to find patterns and preferences within transaction data and help customers determine which accounts are most likely to sell and at what price. How this acquisition represents a big data deal is not entirely clear. Cameleon provides ways to configure quotes. It’s conceivable that data will get infused into theconfigurationprocess. But really, this is about trying to offer an end-to-end service to automate the sales process. The acquisition points to a market that is starting to heat up. Apptus, a competitor to Cameleon, raised $37 million last month. And startups like Glider,which launched at TechCrunchDisrupt NY, has arelatedlightweight service that is getting some interest.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/U6XYw4YPQJY/

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