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October 17, 2013 04:00 pm GMT
We're number one! We're number one!And by "we", I'm referring AOL, which owns TechCrunch. comScore is releasing its Video Metrix report for September, and while AOL only ranked third among video content properties in the US (behind Google and Facebook), it took the top spot for (the first time) in number of video ads viewed.comScore reports that AOL saw 3.7 billion video ad impressions in September, compared to 3.2 billion for Google (a number that includes YouTube) and 2.8 billion for the BrightRoll platform. AOL also saw the highest duration of ads viewed, at 1.7 billion minutes, and it reached 49.6 percent of the total US population.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/hEptZzuya9I/
comScore Says AOL (Including Just-Acquired Adap.tv) Is The Biggest Video Ad Property In The US
We're number one! We're number one!And by "we", I'm referring AOL, which owns TechCrunch. comScore is releasing its Video Metrix report for September, and while AOL only ranked third among video content properties in the US (behind Google and Facebook), it took the top spot for (the first time) in number of video ads viewed.comScore reports that AOL saw 3.7 billion video ad impressions in September, compared to 3.2 billion for Google (a number that includes YouTube) and 2.8 billion for the BrightRoll platform. AOL also saw the highest duration of ads viewed, at 1.7 billion minutes, and it reached 49.6 percent of the total US population.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/hEptZzuya9I/
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