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October 3, 2013 06:19 pm GMT

IBM Acquires Xtify, A Mobile Messaging Company

xtifyIBM has announced the acquisition of Xtifty, a provider of mobile messaging tools that allows push notifications to reach customers. Terms of the deal were not disclosed.The company's platform leverages a company's CRM environment, business rules and other data to do targeted campaigns.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/TY5ZsnGbr48/

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