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October 1, 2013 12:48 am GMT

With Launch of iOS App, 99dresses Goes Mobile-Only For Dress Swapping Goodness

3i1L_uF49-0DmY5XdRAU9dRIcqLl40D_c-PUQJNLXW899dresses, the Y Combinator-backed startup that gives women the ability to hit "refresh" on their wardrobes as often as they like through clothing swaps, has gone mobile exclusive with the roll out of its new iOS app. With the relaunch, the startup has fundamentally reworked the virtual currency system on which its swaps operate, the previous version of which didn't do as well in the U.S. as it had with 99dresses' original user base in Australia.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/6rIDlSh6D-g/

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