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September 23, 2013 09:00 pm GMT

Poor Sales In India Force Maps Provider Sygic To Release Navigation App For Free

Screen Shot 2013-09-23 at 5.22.24 PMApp developers are struggling to make money in India because of low credit card penetration, according to Michael Stencl, CEO of maps provider Sygic, which has now dropped the $5.58 fee to download its GPS navigation app. As Indian Android owners remain reluctant to purchase apps, mapping providers are turning to features such as offline availability to compete with Google, which has grown in stature since launchingturn-by-turn navigation and live traffic updates for Indian smartphone users last year.

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