Gold iPhone 5s in short supply as Apple only ships 'tens' of units to stores

Many scoffed at the notion of a gold iPhone, but it seems that metallic champagne is the color everyone's trying to buy. While online orders are being pushed back to next month, sources have told Engadget directly that some of Apple's flagship stores only received "tens" of gold iPhones, which sold out the moment doors opened. In a statement to AllThingsD, the company said that demand for the new hardware has been "incredible," and that supplies are already limited. On the upside, Cupertino is said to have already increased orders for Auric Goldfinger's favorite iPhone by up to a third, but until those devices make it out of the factory, it's probably easier to knock off Fort Knox than to get a gold iPhone.

Filed under: Cellphones, Apple

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Source: WSJ Digits