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September 19, 2013 11:29 pm GMT
After four years and massive growth, Pinterest is taking its first steps towards advertising and serious monetization. CEO Ben Silbermann today told users "we're going to start experimenting with promoting certain pins from a select group of businesses" because "it's so important that Pinterest is a service that will be here to stay." The initial tests will be in search results and categories feeds, and advertisers won't pay at first.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/6whPj1PdLSY/
Pinterest To Begin Experimenting With Promoted Pin Ads To Make Service Sustainable
After four years and massive growth, Pinterest is taking its first steps towards advertising and serious monetization. CEO Ben Silbermann today told users "we're going to start experimenting with promoting certain pins from a select group of businesses" because "it's so important that Pinterest is a service that will be here to stay." The initial tests will be in search results and categories feeds, and advertisers won't pay at first.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/6whPj1PdLSY/
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