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September 19, 2013 02:55 pm GMT

Chirpify Drops Its Hashtag Commerce Consumer Marketplace To Focus On Big Brand Marketing And Actiontags

Screen Shot 2013-09-18 at 11.25.21 PMAccording to Chirpify founder Chris Teso, "hashtags are the new URL." Though more than a few people at Twitter are no doubt nodding their head vigorously in agreement, everywhere you turn in the tech industry, someone is creating (or has a patent pending on) "the new, new version of X." So does Teso's declaration actually ring true? For starters, some context: Chirpify launched in early 2012 to do something about the fact that social commerce -- in spite of its own dubbing as "the next big thing" -- has failed to live up to the hype.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/2T2gybQI2Tw/

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