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September 6, 2013 10:01 am GMT
Today, technology is in the process of transforming healthcare. The whole nine years: From software, medicine and insurance to fitness, care delivery and the very science behind all of it. By now, this probably sounds like a familiar refrain, and for good reason. Whether it’s the adoption of EMRs, Quantified Self-inspired wearable tech, social health communities or new digital medicines like Proteus’ FDA-approved ingestible sensors and “smart pills,” change is coming fast. Of course, future promise notwithstanding, big problems remain. Outdated business models, misaligned incentives and archaic infrastructure abound in healthcare. The system’s focus is shifting from treatment to prevention and towards a patient-centric model, towards better outcomes and lower costs but progress is slow. Ask ZappRx founder Zoe Barry about the inefficiency and need for better tech in healthcare, and she’ll probably point you in the direction of your local pharmacy. Most people have experienced firsthand how frustrating the simple process of filling and picking up a prescription can be. Usually, it starts with a long line, before you learn that there’s been a miscommunication between pharmacist and your doctor, or that you don’t have health insurance, there’s a problem — oh wait, everything’s fine, just wait over there for 10 minutes. The whole process is slow, dumb, inefficient and hasn’t changed much since the Millard Fillmore administration. Barry founded ZappRx after witnessing a college student looking to fill prescriptions before heading back to school be subjected to an unusually inept and frustrating version of the Pharmacy Shuffle. The young woman was even attempting to pick up an ePrescription, but still, the process failed. Yes, doctors are increasingly turning to ePrescribing solutions to digitize the process, but how much good does an electronic prescription do if it’s being used on top of archaic infrastructure and one-way APIs? The data-flow is still pretty much one-sided. Spend 10 minutes in your local pharmacy and you’ll see most prescription verification, confirmations, ordering, fulfilling and so on happen over the phone or via the fax machine. Just as Y Combinator and Rock Health grad, Eligible, wants to do with APIs to help reduce the time it takes for hospitals and insurance companies to confirm coverage and eligibility (for surgery and other procedures), Barry has built ZappRx to take the giant pain in the ass out of pharmacy visits. Recently, I’ve begun to notice what has seemed like a step in the right direction.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/LBOW4L75Ul4/
ZappRx Lands $1M To Rethink Prescription Processing With A Pharmacy-Agnostic Mobile Checkout Platform
Today, technology is in the process of transforming healthcare. The whole nine years: From software, medicine and insurance to fitness, care delivery and the very science behind all of it. By now, this probably sounds like a familiar refrain, and for good reason. Whether it’s the adoption of EMRs, Quantified Self-inspired wearable tech, social health communities or new digital medicines like Proteus’ FDA-approved ingestible sensors and “smart pills,” change is coming fast. Of course, future promise notwithstanding, big problems remain. Outdated business models, misaligned incentives and archaic infrastructure abound in healthcare. The system’s focus is shifting from treatment to prevention and towards a patient-centric model, towards better outcomes and lower costs but progress is slow. Ask ZappRx founder Zoe Barry about the inefficiency and need for better tech in healthcare, and she’ll probably point you in the direction of your local pharmacy. Most people have experienced firsthand how frustrating the simple process of filling and picking up a prescription can be. Usually, it starts with a long line, before you learn that there’s been a miscommunication between pharmacist and your doctor, or that you don’t have health insurance, there’s a problem — oh wait, everything’s fine, just wait over there for 10 minutes. The whole process is slow, dumb, inefficient and hasn’t changed much since the Millard Fillmore administration. Barry founded ZappRx after witnessing a college student looking to fill prescriptions before heading back to school be subjected to an unusually inept and frustrating version of the Pharmacy Shuffle. The young woman was even attempting to pick up an ePrescription, but still, the process failed. Yes, doctors are increasingly turning to ePrescribing solutions to digitize the process, but how much good does an electronic prescription do if it’s being used on top of archaic infrastructure and one-way APIs? The data-flow is still pretty much one-sided. Spend 10 minutes in your local pharmacy and you’ll see most prescription verification, confirmations, ordering, fulfilling and so on happen over the phone or via the fax machine. Just as Y Combinator and Rock Health grad, Eligible, wants to do with APIs to help reduce the time it takes for hospitals and insurance companies to confirm coverage and eligibility (for surgery and other procedures), Barry has built ZappRx to take the giant pain in the ass out of pharmacy visits. Recently, I’ve begun to notice what has seemed like a step in the right direction.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/LBOW4L75Ul4/
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