August 23, 2013 01:40 pm GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/lFtBZxDqvqE/
With Flipkart's Launch Of PayZippy, India's Answer To Amazon Wants To Become Its PayPal, Too
Flipkart, the largest e-commece site in India,has been likened to Amazon both for what it offers and its presence in the market. But it has one crucial difference: because credit cards are not that ubiquitous, and Indian consumers generally distrust the idea of paying online, Flipkart has built its business on a cash-on-delivery model, where users order books, electronics and more online but pay after the goods are at their door. Now -- flush with another $200 million in funding -- Flipkart's using its muscle to spread its e-commerce tentacles to try to change all that. To cash inon India's growing changing spending habits it's investingin PayZippy, a digital wallet that will open up to consumer purchases later this year, after first opening for business in July as a direct merchant solution.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/lFtBZxDqvqE/
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