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August 13, 2013 06:40 pm GMT

Pandora For E-Commerce StyleSeek Raises $750K More In Seed Funding

styleseekChicago-based StyleSeek has raised $750,000 more in pre-Series A funding for its e-commerce recommendations service for lifestyle products, which is today primarily focused on men's and women's fashion. Though the service competes with a number of product aggregators on the market, like Wanelo, Fancy, Want, Fresh, TheFind and others, StyleSeek instead is betting on algorithms and data over social signals. The sitewalks new users through a "style game" in order to customize their preferences, turning the online store into a unique experience personalized to every visitor.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/0bpNB_HEMWw/

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