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August 8, 2013 07:51 pm GMT
Yes, that headline does say "shoelace startup." Hickies was a Kickstarter project created by a team of Argentinian founders, including husband and wife team Mariquel Waingarten and Gaston Frydlewski, which met raised $159,167 on the crowdfunding site and allowed the startup to relocated to NYC and enter mass production. Hickies are shoelaces that don't require untying, keeping shoes snug and secure while allowing them to slip on and off.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/wg_vQJ-cB7o/
Lessons On Kickstarter Success From Shoelace Startup Hickies, One Year And 500K Shipments Later
Yes, that headline does say "shoelace startup." Hickies was a Kickstarter project created by a team of Argentinian founders, including husband and wife team Mariquel Waingarten and Gaston Frydlewski, which met raised $159,167 on the crowdfunding site and allowed the startup to relocated to NYC and enter mass production. Hickies are shoelaces that don't require untying, keeping shoes snug and secure while allowing them to slip on and off.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/wg_vQJ-cB7o/
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