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August 1, 2013 02:23 pm GMT
We have seen much market analysis pointing topressure on PC saleswith the rise ofsmaller and less expensive Internet-friendly devices like smartphones and tablets. Today, UK communications regulator Ofcom published some figures in its2013 Communications Market Reportthat point to how that is playing out in terms of usage. When consumers are active users of smartphones (now at 51% penetration in the UK) and tablets (now double the penetration of 2012 at 24%, 56% of which is iPad), those consumers are swaying away from using laptop and desktop PCs as their primary internet devices. In fact, when consumers own and use both, internet usage on them outweighs PC usage completely. The numbers are a testament to why PC sales overall are in decline: people are finding that they are just fine without them.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/FP3JcRL-XrM/
PC Obsolescence In Action: Users Who Own Smartphones And Tablets Are Dropping Their PC Usage In The UK
We have seen much market analysis pointing topressure on PC saleswith the rise ofsmaller and less expensive Internet-friendly devices like smartphones and tablets. Today, UK communications regulator Ofcom published some figures in its2013 Communications Market Reportthat point to how that is playing out in terms of usage. When consumers are active users of smartphones (now at 51% penetration in the UK) and tablets (now double the penetration of 2012 at 24%, 56% of which is iPad), those consumers are swaying away from using laptop and desktop PCs as their primary internet devices. In fact, when consumers own and use both, internet usage on them outweighs PC usage completely. The numbers are a testament to why PC sales overall are in decline: people are finding that they are just fine without them.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/FP3JcRL-XrM/
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