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July 26, 2013 08:27 pm -04

FedEx Responds to Viral Video of Driver Throwing Packages

Fedex

Leave it to FedEx to post a speedy response to a possible social media PR crisis

Shortly after a video of a driver throwing packages hit the Internet, the company posted a video featuring Shannon A. Brown, the company's SVP of human resources, explaining that the driver in the video is "no longer working for FedEx."

See also: FedEx Guy Destroys PC Monitor, But Not All FedEx Guys Are Like That [VIDEO]

Brown doesn't specify which video he was responding to, but a FedEx rep confirmed it was this one:

In light of recent social media blow-ups from Taco Bell and Golden Corral, FedEx's response is notable for its alacrity, which may have minimized a potential social media catastrophe along the lines of United Breaks Guitars, a viral video that besmirched that airline's name in 2009 Read more...

More about Marketing, Fedex, Business, and Gifs

Original Link: http://feeds.mashable.com/~r/Mashable/~3/c455NGOoWY8/

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