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July 25, 2013 08:54 pm GMT

Mozilla Wants To Help You See A More Personalized Web Without Giving Up Your Privacy

mozilla_logoMozilla is working on a project that would make the browser a central repository for a list of all of your interests. Today, the nonprofit behind Firefox argues, many websites offer personalized experiences, "but too often, users unknowingly trade their personal information for this better experience." Instead of sharing your interest graph with lots of vendors online, Firefox could divine your hobbies and interests by simply looking at your browsing history.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/96NHPCHbl1o/

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